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Surefront Blog

How PLM Tools Help Supplier/Retailer Relationships

retailer supplier relationship

Supplier and retailer relations have changed drastically in the past three years. At the advent of the pandemic, retailers panicked when faced with the prospect of passing along 60% shipping cost increases to their customers. Some even tried to strong arm suppliers into accepting redu …

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Product Transparency is Critical for CPG Brands

consumer packaged goods_PLM

Consumer trust isn’t easy to come by. The past two years have exacerbated the situation, as major CPG (consumer packaged goods) brands face unprecedented supply chain shortages. Customer trust in once revered CPG brands is also beginning to wane due to greenwashing –– creating an untr …

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