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Surefront Blog

The ROI of Happy Retail Employees

Two high ROI happy employees high five one another as they look at a computer screen.

The employee retention rate in retail is unprecedentedly low. The “quit rate” in US retail and hospitality are the highest of any industry, outpacing that of the US as a whole by over 70 percent. But retail teams don’t just need to factor in the cost of losing a frontline retail emplo …

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What Is "Contextual Chat Messaging?"

What is

Retail teams need to communicate far more than your average business. To bring a single product to market, manufacturers need to confirm product measurements, shipping weight, components, pricing, and more. Without the right customer relationship management (CRM) platform in place, th …

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Product Showcases Can Make or Break Your Business

Product showcases can make or break your business

We often talk about product showcases in terms of B2C businesses. Customer-facing retail businesses do need to know how to showcase a product effectively; but it is equally, if not more important, for B2B companies to master the fine art of product showcasing. The reason? Suppliers op …

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Retailers Break the Mold by Targeting Gen X

Retailers break the mold by targeting Gen X

Generation X shopping habits are rarely called into question. So, the need for accurate product data to target them is often overlooked. Generation X age range is between 43 to 58 years old. Born between 1965 and 1980, Gen X-ers are firmly sandwiched between headline-grabbing Boomers …

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The Formula for Increasing Retailers’ Speed to Market, Part 3

A retailer stares out a giant, digitized window, pondering the benefits of PIM.

Surefront is a Unified Product Collaboration Platform with PIM, CRM, and PLM solutions. It's a centralized data home where stakeholders can freely share product information and assign access permissions. Most integrations are supported in Surefront, but none are needed. Our articles o …

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The Formula for Increasing Retailers’ Speed to Market, Part 2

Shopper in abstract mall represents the sourcing and buying process.

Surefront is a Unified Product Collaboration Platform with PIM, CRM, and PLM solutions. It's a centralized data home where stakeholders can freely share product information and assign access permissions. Most integrations are supported in Surefront, but none are needed. Our articles o …

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Is Luxury Retail Immune to Speed to Market Woes?

Luxury retail sunglasses adorn white, curved shelves.

Surefront is a Unified Product Collaboration Platform with PIM, CRM, and PLM solutions. It's a centralized data home where stakeholders can freely share product information and assign access permissions. Most integrations are supported in Surefront, but none are needed. Our articles o …

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The Fashion Trend Cycle Favors the Bold

The fashion trend cycle demonstrated by a woman in pink.

Surefront is a Unified Product Collaboration Platform with PIM, CRM, and PLM solutions. It's a centralized data home where stakeholders can freely share product information and assign access permissions. Most integrations are supported in Surefront, but none are needed. Our articles o …

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Is Logomania the Enemy of Fashion?

What is logomania? Let these t-shirts demonstrate.

Surefront is a Unified Product Collaboration Platform with PIM, CRM, and PLM solutions. It's a centralized data home where stakeholders can freely share product information and assign access permissions. Most integrations are supported in Surefront, but none are needed. Our articles o …

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Inventory Planning Starts With Time

Retail team figures out how to plan inventory.

Surefront is a Unified Product Collaboration Platform with PIM, CRM, and PLM solutions. It's a centralized data home where stakeholders can freely share product information and assign access permissions. Most integrations are supported in Surefront, but none are needed. Our articles o …

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What’s a Software Suite? 5 Ways it Differs from PLM

A group of professionals use a giant touchscreen to peruse fashion inventory options on their PLM software.

February 2023 : 5 Ways Software Suites Differ from PLM

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Everything You Need to Know About Product Syndication

A retailer's hands syndicate products on a laptop.

Surefront is a Unified Product Collaboration Platform with PIM, CRM, and PLM solutions. It's a centralized data home where stakeholders can freely share product information and assign access permissions. Most integrations are supported in Surefront, but none are needed. Our articles o …

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